AI Insights · Timothy · July 2022
Top 5 Social Networking Apps in the Middle East Q2 2022 Performance
Explore the performance of the top social networking apps in the Middle East during Q2 2022, including download numbers, revenue, and active user trends.
The second quarter of 2022 witnessed notable performance trends for the top social networking apps in the Middle East. This analysis, based on data from Sensor Tower, provides insights into the weekly downloads, revenue, and active user metrics for Locket Widget, Telegram Messenger, WhatsApp Messenger, Facebook, and Messenger.
Locket Widget saw a fluctuating trend in weekly downloads, peaking at approximately 206K in mid-April and ending the quarter around 122K. Active users consistently grew, reaching nearly 1.4M by the end of June.
Telegram Messenger experienced a steady decline in weekly downloads from around 280K in mid-April to about 186K by the end of June. Revenue saw a notable spike, peaking at approximately $5.9K in the week of June 20. Active users remained relatively stable, fluctuating around 15M throughout the quarter.
WhatsApp Messenger maintained a consistent download rate, with a slight dip in mid-April but recovering to approximately 239K by the end of June. Active users hovered around 36M, showing minor fluctuations during the quarter.
Facebook displayed a steady download trend, with numbers ranging between 270K and 310K. Revenue peaked at roughly $57.6K at the end of March and saw minor fluctuations, ending the quarter at about $48.9K. Active users remained stable, averaging around 30.8M throughout the period.
Messenger had consistent weekly downloads, with figures ranging from 193K to 230K. Revenue showed a gradual increase, peaking at approximately $624 in the last week of June. Active users stayed consistent, averaging around 17M over the quarter.
For more detailed insights into app performance and trends, visit Sensor Tower.